You can make money blogging in Nigeria when you understand what truly it means to blog and how to use the available tools for the sake of others who are called your traffic.
Of course, this is same with any business in Nigeria. So, it’s not like blogging poses something different from the experts who invest meanings every month to keep you informed.
If you’d followed our previous guides on how to make money blogging, you could have gathered that most of the things you love are not what sell a blog.
Your chances of earning up to $200 daily from your ads, you will learn to give the blog what the dense audience is already searching for.
At the end of this post, you will learn:
- How to start a blog from the scratch and start earning more than your bank account managers.
- How to Optimize posts to target the right audience
- How to boost sales for your company, using a blog.
However, this guide is categorized in such a manner that will help you gain insight, in sections. Each section is expected to be your last guide on the particular topics.
The Table of Content
- Introduction to blogging
- What is Blogging all about?
- Top Five Blogging Concepts
- Sales Blogging
- Monetization Options
In all the contents of the respective topics, the focus did not shift in how to help you learn how to make money blogging in Nigeria.
Introduction to Blogging
We can’t discuss how to make money blogging in Nigeria, without being very sure that you understand what blogging is. This introductory end will reveal the true meaning of blogging.
Blogging to some is regular digital marketing formula. But in an actual sense, it is one of the most promising digital careers that will span its relevance to more than 4 centuries ahead. Blogging is the art of creating readable contents and fighting spaces through top search engine feeds to millions of users on the internet.
You can write and sell digital contents; you can speak and do a little writing, or don’t even write at all. But the primary goal of a blog is to pass varied number of messages through web pages.
I’ve personally designed this guide to assist young bloggers who are yet to sign up with the career terms with blogging-the case of making money from your crafts, other products and ideas only, via professional and mentizable blogs.
If your blogging career is not dreamt to provide to put food on your table and pay your bills, maybe this guide is not for you.
On this guide, however, you will learn the various approaches different blogger take and some of the monetizing options that give some bloggers serious edge over the others.
The ultimate truth remains that the reason for blogging is too win. It doesn’t matter that path or the industry from which you are blogging.
The blogging methods mentioned in this guide contain the various tools and methods of applying the content powers to growing new and old blogs from 85% bouncing rates to 10% and from barely 50 daily visitors to over 10,000,000 daily visitors on the same blog.
What is Blogging all About?
Plenty of people who have heard the term “blogging” fail to understand what a “blog” is or how creating or reading one can impact or improve their lives. Whether you have absolutely no idea what these terms mean or you know the basics but want to learn more, this guide provides you with a thorough breakdown of the topic.
The following sections also provide details about popular blogging sites and how to use one or more blogs to generate funds for personal and business goals.
So exactly what is a blog?
A blog is an online diary or journal located on a website. The content of a blog typically includes text, pictures, videos, animated GIFs and even scans from old physical offline diaries or journals and other hard copy documents. Since a blog can exist merely for personal use, sharing information with an exclusive group or to engage the public, a blog owner can set their blog for private or public access.
When a blog is made publicly accessible, anyone can typically find the blog through links available on the blog owner’s individual or business website, their social media profiles, emails and e-newsletters and online keyword search engines. Many blog owners also set up blogs on websites devoted to the creation, storage and sharing of blogs, such as Blogger, LiveJournal, Tumblr and WordPress.
Blog content can appear as posts on one continuous streaming page or posts on individual pages reachable through one or more pages set up in a list-style format as post title links, excerpts and related tags. All posts or links to posts are typically displayed to readers in reverse chronological order with the most recent content appearing first.
History of the blog
Blogs started out as a natural extension of the increased use of computers and the creation of the earliest forms of the Internet as government military, scientific and academic networks. Before the World Wide Web, communities of people interacted on these networks. Individuals created content for themselves or others and stored that content on computers that were connected to the networks. Before blogs became popular, these communities often communicated and shared frequently-updated content through community message boards. The term “newsgroups” became coined to describe many of these discussion and information-sharing areas.
The earliest true blogs started appearing around 1994 or 1995 as open access diaries where individuals shared updates about their lives, such as personal thoughts and facts about events related to their families, academic studies, career, travels and other topics. Early online diary writers include Claudio Pinhanez, Justin Hall and Carolyn Burke. The media and public really started noticing the content and documenting its formation around approximately 1996 and 1997.
The exact date and year of the first use of the term “blog” is still debated by scholars. Most believe that it happened in 1999 as the natural truncation of a particular description of this type of content, “web log” or “weblog,” into the shortened form. Some debate exists on pronunciation. Obviously, the term describes a diary or log located and accessible on the World Wide Web. As time passed, some people thought that “weblog” should be pronounced “we blog” to refer to individuals performing the action of blogging.
Blogs vs Websites – What is the difference?
The primary difference between a blog and a website is that a blog is a specific type of content displayed on web pages on a website.
Confusion often occurs because individuals and representatives of businesses often use the two terms interchangeably.
For example, someone might say that they visited a company’s blog when in fact the blog was merely one part of the company’s website. Confusion also occurs because platforms that are devoted entirely to blogging create the impression that a person’s or company’s blog on one of these platforms is also their primary website.
To help sort it all out, keep the following in mind: In most cases, non-blogging websites are updated with new content less frequently then associated blog pages and blog-devoted websites.
Blogs typically receive weekly, daily or even less than hourly updates. Non-blog websites, such as individual personal interest and biography or business sites, typically only update their news and blog content at that frequency and then add new pages or update some content as needed.
Blogs also promote discussion. They have comment sections designed to create online conversations about blog content and blog owners in a similar fashion as comment sections provided to readers by news media platforms and other publishers under online articles.
Blog posts Vs Pages – What is the difference?
Simply put, the blog content that you pull up in your browser appears on a web page. The term “page” describes the document and the location.
It is important to note that the term “blog” is also frequently used to describe a collection of web pages that specifically share blog content, especially on blog-focused websites.
This usage is similar to how people describe a collection of pages in a diary, journal or log collectively as the object.
As previously mentioned, blog content is updated frequently. Many websites have non-blog pages that contain content that rarely changes, such as a company’s history page or contact page. Some web pages have not been updated beyond a few tiny refreshed and new content changes in years.
Popularity of Blogs & Blogging
A lot of people wonder why blogs and blogging have become so popular. Blogs provide a social outlet. Many people, by nature, are social animals.
They actively seek out other people offline or online for interaction and sharing of knowledge and perspectives.
Even many people who are anti-social in face-to-face, offline settings enjoy interacting online through social networks using their true identities or anonymous personas. Since a blog is a social tool, creating or reading blogs provides them with a better alternative method for interacting with others that did not previously exist.
Additionally, social and anti-social people use blogs to build new friendships and other types of relationships and gain a better understanding of the lives of people who they might not likely interact with on a daily basis.
For example, blogs offer them opportunities to interact with people who are from others cultures and/or live in other geographic regions, people who work in different career fields and people who have taken up previously geographically-limited and rare types of hobbies.
In these cases, blogs offer content that people could only find in the past through offline newspapers, magazines, television programs, films, documentaries and special festivities sponsored by communities, businesses art organizations, local, state and federal government administrations and academic institutions.
What kind of people blog?
Almost no limitations exist in regards to the types of people who create blogs. Blog creators, also known as “bloggers,” come from all walks of life and backgrounds from around the world. As long as a person has access to online tools that help them to create web page content, they can make a blog and promote it to attract readers. The most common bloggers include individuals who want to simply share personal information about themselves and/or their interests and hobbies with the world.
Some people use this web content tool to bring greater awareness to topics they feel are critically important to the betterment of others like topics related to political news, charitable organizations, safety issues, pet care and health conditions. Businesses typically use blogs to improve the lives of their customers in general, teach customers how to safely use products/services and bring attention to their expertise in a particular industry or their products/services.
Why do people bother blogging?
People blog for a wide range of reasons beyond those already mentioned. Many people simply dislike traditional offline diary writing and need an outlet for their thoughts and feelings beyond that format, face-to-face interactions, phone calls or online chat. Some people love that they can share their innermost thoughts and information with someone else halfway around the world.
Sometimes this outlet is desired because they have no offline friends or support system and use blogging to help them deal with stressful life events like acute and chronic health conditions or grief after the death of loved ones.
Since many other forms of content on various websites do not require frequent updates, a lot of people, especially business owners, use their blogs as part of their search engine optimization toolkit to maintain or improve their search engine result ranking and drive more traffic to their websites. Search engine algorithms rank fresh, valuable content higher than older content and when a website receives more traffic that site owner has a higher chance of increasing their revenue.
How Do Bloggers Make Money From Their Blogs?
Beyond improving website traffic by updating content regularly, individuals and businesses make money off of their blogs by building trust with members of their target market. They offer content that their target audience finds interesting and useful and that also establishes them as knowledgeable experts.
Consumers often buy new products and services from individuals and businesses who they trust.
They are also more likely to be repeat, loyal customers to anyone who engages them and provides them with “free” valuable content. Consumers who trust an individual or business and start to rely upon a specific website for information are then more likely to recognize a brand, buy products or services and even provide word of mouth referrals about their positive experiences to members of their social networks.
Those referrals then often lead to new customers and future sales. Of course, by maintaining contact with members of their target market through their blogs, individuals and business owners who sell products and services are able to bring attention to new products and services and spread news about upcoming sales and deals to people who might not otherwise hear about these details through traditional advertising methods.
Some blog owners earn money every time someone merely clicks static or dynamic ads or other embedded links on their blog pages that go to affiliate partner websites or earn a commission when someone buys a product or service on a partner website after using their link.
Lastly, many blog owners make money by selling their blogs. Blog sales typically happen after a niche topic blog website starts receiving incredibly high traffic and becomes attractive to an investor as a potential high volume money-making tool. Some people buy a blog just so that they can merge it with their existing blog or shut down the purchased blog site entirely because the competition was driving traffic away from their own blog and/or other websites.
As you can see, a blog provides an individual or business the means to share all kinds of information and reap all sorts of rewards from their efforts.
Blogs can be therapeutic alone or do double duty by both serving as a social outlet and money generator. If you do not currently have a blog, review some of the popular blogging sites listed in this guide or check out the blogs of your favorite celebrities, businesses or hobby associations to give you ideas about what a successful blog looks like and the elements that go into it.
If you do have an online diary but you have not promoted or monetized it in the ways outlined in this guide, review these methods and give real consideration to the idea of turning your blog into a secondary income stream.
There are few blogging styles, however, that can help young bloggers make money blogging in Nigeria.
From this section is the classifications and blogging styles were described to help you decide and model the reasons you had for blogging, on the case of content planning, frequency and audience targeting.
They are styles of communication, sampling and converting marketing strategies employed by most successful bloggers who have fought their battles in Africa.
You need to pay rapt attention to this segment because the secret to blogging right aren’t scattered all over the lines.
We are going to classify these blogging styles based on the nature of contents.
Let’s go there;
Audience need Based
This classification is based on how often blog contents are searched or consumed by its targeted audience. Some blog contents are consumed every day, and may stay relevant for decades. While some blog contents are consumed seasonal.
On the other hands, some blog contents are consumed only a few times in a year or more. Based on this features, we have:
- Temporarily Consumed Blogs
- Addictive Content Blogs
- Customized Audience Blogs
Temporarily Consumed Blogs
These are blogs contents that are temporarily consumed by a specific audience set. Blogs with these nature of contents may only remain relevant to those designated seasons only, and will diffidently affect the owner, should he fail to diversify too other higher CPC valued keywords and niches.
A good example of these blogs should be specified blogs on some academic exercises in Nigerian education.
Typically blogs that discuss JAMB and School admission are bound to experience decline in revenues, moments when schools are not taking in new students and JAMB updates become irrelevant to successful and failed candidates.
Bloggers who solemnly depend on these contents for their livelihood may even find it difficult to subscribe to a hosting space in the nearest future.
A correcting instance:
You are a blogger who is passionate about helping students get admission into tertiary institutions. You are also one of their trusted advocates with valid information for examination bodies and school.
Have you cared or wondered what happens to your blogs when schools take to their limit, and some students start waiting for the next year?
In order to combat issues like this, you may introduce on school categories like scholarships, study habits, and other opportunities they may face in schools.
How to Maximize such Blogs’ traffic
A fraction of other students will continue with the old contents as guide for further studies, while the newly admitted students will focus on the opportunities that face them on campus. In order words, at end of every busy season, instead of dropping traffic, you will be getting additional 50% influx.
On the other end, you can lookout for materials that are likely to be purchased by these categories of students in any of the eras.
The past Questions and Answers to Schools Post UTME may largely sell before the various dates. But JAMB guide will diffidently sell more during the rest of the time (while new prospects plan)
This is awesome, but the question was how?
Now, we are going to suggest the practical means of keeping these hard earned blog readers and promotes.
And there is no tough approach than to keep in touch with your audience through any of the following means:
- Email database and marketing
- Social media Brand Platforms
- Push Notifications
- And instant messaging features like Facebook bots.
These means can be very effective, but mastering how to balance these seasons and audience wants is key to effective digital marketing.
Addictive Content Blogs
These are blogs whose contents are always on hot demands from various audience sets.
Contents from these kinds of blogs face serious competition among bloggers who utilize keywords planning techniques before starting up their blogs.
From the unset, I’ve clearly stated that blogging means different things for different marketers.
Most of these blogs contents remain as relevant as they are, till the nest 20 years.
For instance, people will keep searching for how to distinguish a legitimate real estate businessman with a fraudster and how to make more money blogging.
These are everlasting career with possibilities of straightening values till centuries. We can’t afford to live without shelter, and there won’t be any need to go back to the stone ages.
You see, these contents will keep soaring, with other similar perhaps most expensive keywords out there.
Another instance of these kinds of blogs is those that share values as the only marketing content. These bloggers share their ideologies, teach and sale their creative contents for a living. Most of them don’t even believe in CPC based ads and the rest of them.
You are a blogger who care about teaching others to blog.
Creating contents around the primary keywords “How to make money Blogging” is guaranteed to offer you rich CPC traffic of about 4 million monthly volume. What this means is that blogs who dominate till top Google SERP will return over 1 million monthly visitors to the owner.
Just think about it; the keywords “how to start blogging” have about 2,000 monthly volumes from searched in Nigeria alone.
Compute this result with that of the over 500 related and most valued key phrases.
Practically, you can sell your digital contents to over 1000 customers, and pass your other ads across over 1 million visitors.
This, using the various monetization options that we have discussed, you stand to earn over $2,000 in just one month.
The predictions above can only manifest through commitment and serious resilience to rank higher through traffic and relevance.
But just think of how curious a teen might be, in finding solutions to their sexual yearnings. That is how curious a newbie is to any business fields, and questions must be asked.
Gone are the days when they ask their mum all they need to learn about themselves, the internet has become a great companion in secret questions.
Learn how to harness these facts, create readable and monetizatble contents for any targeted audience; and you will stand a chance to earn in rich currencies.
Note: these figures above are just mere examples. We have discussed the practical methods to achieve this in Blog to bank. You can order your own copy
The barely consumed
The barley consumed now might be the most selling in the nearest future. Latest innovations like the use of solar and many other digital products require great sensitization.
The barley consumed blogs are rich means of making money from rich customers who are already searching for what you sell.
Mr. Okeke is an automobile dealer in Ladikpo, Lagos. But he has mastery in used motor parts and also resells cars to companies who need used cars for their goods.
These are products that people barely search for, due to the fact that know their offline customers.
Modern marketing demand something better. Because the same story told us that Mr. Douglas was a man who wanted to start up a pure water company in one region of Lagos.
Knowing the nature his environment, he didn’t want to have any physical deals with dealers who might turn out to defraud him; he took the search online with the keywords “where can I buy used cars in Ladipko?”
Fortunately, Mr. Okeke had already paid an internet expert to help him win those keywords on Google.
When the search was placed, many feeds came up with that of Okeke showing thus:
We sell and distribute Motor parts with Affordable used Vehicles https://www.okekeandsons.com
Here are sample of our cars for commercial uses and privates for Individuals and Firms in Lagos. Use the details below to learn more about us.
Of course, due to the innate perspective and desires of the prospect, it was very easy for Mr. Okeke to seal the deal by inviting the buyer to the nearby bank for transactions.
Although these contents are barely searched by young ones, thorough optimization is what it needs to stand out and convert all prospects to buying customers.
There are many ways to make money blogging. But fortunately, many young bloggers have tapped through these digital alternatives.
But more alarming is the fact that profit has been the only reason for most of their works online. To learn more about the reasons to blog, and how to uniquely make money blogging, I recommend Blog to bank for you.
The scope of this section, however, it to reveal the blogging strategies that put food on the table.
Some people call this affiliate marketing. But it doesn’t make much different-I mean their names.
Many platforms, products and ideas are not attached with mouth watering affiliate means to help publishers (bloggers) earn fractions of real market costs.
If you can study your niche properly, you will find products, sites and other resources like affiliate videos.
With a decent traffic on your blog, you can promote these contents across your platforms, and earn bonus from every sales made.
The rewards might be payment per click on the products, per actions on the products or payments per impression (based on the number of views).
These affiliate bonuses can be as rich as $100 per click or $0.01 per view or click.
These and many other affiliate ads can enrich your wallets with over $1,000 daily rewards or more, depending on your audience, the content and your traffic.
Many details, practical examples and how to use these monetization options for old and new blogs are all discussed in the book, Blog to Bank.
Blogging means different things to different persons, companies and organizations.
To some, it is a means to showcase products and services, win a particular brand influence and earn more money.
To some, it is a good platform to showcase their ideologies, make more contacts and sell more of his ideas to as much audience as possible-all for reasons.
To some other popular folks, it is a sure tool that helps them control information, remain relevance and make more money.
Do you have a brand that requires visibility, or a product that needs more sales, you should see blogging as your companion through an optimized handling.
How to Blog
You don’t just start making blogs posts, or share new just because you feel ecstatic about the topics. You should share, just because people are already searching for them.
There are two distinct types of blogging that easily help owners breakthrough the needlelike route to blogging success facing our time.
This kind of blogging is based on the nature of content shared, the traffic from readers, and the traffic-oriented monetization options like the Google AdSense. I have clearly prepared a guide on how to create rich contents to make money blogging (in Blog to bank)
If you hope to venture into blogging, to make money without selling any commodity; you are on a 100% possibility channel.
It is possible.
You can’t achieve any milestone doing the old things on your blogs and expecting new kinds of rewards.
In order to drive enough traffic that will have the strength to raise a rich CPC reward, or from any other choice of blog monetization, you need to go through a thorough keywords planning.
Apart from the techniques shared in the Blog to Bank, there is more to just knowing just how competitive a niche or keyword is. The knowledge of the volume is as important as your possibility of dominating.
But are the fights worth it?
You can find free keywords with over 1200 search values, but with CPC rating of 0.01. In this case you can have up to a million daily visitor on your blogs with earnings of about 5$ from your CPC ads.
Advance your keywords planning to cover the values of the keywords you target. There are hundreds of pluggins, web platforms and sites that will help you know this.
To start, you can signup for a free SEMRUSH account today. It will thoroughly analyze the keywords you are about targeting.
There are blogs whose contents are primarily for sales. It’s either based on sales or reselling of products and services. But the best way to sell out is too sell the best of one’s values, products and services to users with harder currencies.
Mini exportation is not just a thing of an ecommerce; blogging does the 80% job, because people will always love to learn more about what they are buying.
This is one of the blog types that most new and old organizations maximize in order to boost their RIO’s through content creation and audience targeting.
You can learn to fish out contents, ready prospects and marketing strategies from any of our Blogging Masterclasses. Reach me on email@example.com for pricing and blogging mastery.
Good example of these pages describe properly for:
- the sale of particular digital products
- description to one’s ideas
- brands and its features
- Companies and their services etc.
Such blogs can market barely consumed products, addictive products and the rest of the blogging styles.
The likes of Amazon can be reduced to a simple blog with some responsive functions that can showcase products and automatically collect payment. But the truth remains that you can Make Money Blogging in Nigeria, with little startup capital.
It is now up to you. If you value the great odds beat, and the time it took me to come up with these facts, do well to share this blog post. More friends on your timeline may be interested
My Recommendations for You
It’s possible you are already thinking of creating a new blog. Or have gotten overwhelmed with the facts and possible earnings, as I have pointed out from the onset of this post.
It is also possible that you have not taken your time to study the secrets of blogging.
Beyond the article and free guide below, there is more to just blogging and earning a few dollars via Google Adsense.
Blog to Bank will thoroughly guide you through creating blogs, monetizing and continuing with proper and rich keywords for effective reach and conversions. In other words, if you want to learn how to make money blogging in Nigeria, you need to purchase a copy of Blog to Bank.
Click here to Download Blog to Bank
Cost N3,000 (three thousand Naira)