In this post, we’re deconstructing the web to figure out a number of opportunities with WordPress as it relates to its business, for both the techie and inexperienced developers as well.
According to Bluehost, WordPress powers over a quarter of the world’s websites and is the site builder of choice for leading enterprises including CNN, Sony Corp, TIME, and Disney.
Initially, WordPress came as an easy-to-use platform for bloggers.
Over the years, growth and deliberate contributions have transformed what was a mere blogging tool into a full-fledged content management system that is now accepted all over the world.
WordPress has not just become the world’s most effective CMS but it has come with features and functionalities that make it ideal for building any kind of website that you can ever imagine.
To go in favour of history, WordPress (WP as it is known among webmasters) was developed in the year 2003, to make online publishing seamless for web designers and non-designers.
WordPress is a free and open-source content management system written in PHP and paired with a MySQL or MariaDB database. Features include a plugin architecture and a template system, referred to within WordPress as Themes.
If you’d love to design a website without wasting your precious time with a single line of code, then WordPress is the solution.
In this guide, you will learn about web development with WordPress, the sophisticated features and functionalities that are considered Millennial Economic Advantages.
It is critical for you to understand the opportunities you’ll enjoy as a WordPress user or developer.
These can also be tagged advantages, opportunities and benefits of using WordPress.
To get started, here are some of the things you need to know about WordPress:
Open Source and Always Free
Open-source software is more like a platform that accepts a contribution from qualified experts.
This type of software grows bigger than its contemporaries in the sense that a lot of experts are maintaining and researching for its development.
It’s important you get this point; the universal term open source refers to something people can modify and share because its design is publicly accessible
You can, as well, study a number of other open-source platforms to fully understand what it entails but WordPress provides a sustainability advantage for webmasters and millions of websites that depend on these technologies.
No Coding Required with WordPress
Unless you are experienced there is no coding required to get your website designed and hosted using WordPress with a recommended Hosting Provider.
There are cases where you may need to work with APIs, or need to integrate your website with different platforms and WordPress provide you with the opportunity to do some coding or leverage on plugins to get your work done.
So, as it has been said, coding is never a problem for you when using WordPress.
WordPress is Sophisticated
As an open-source platform, thousands of developers around the globe design and deploy plugins and themes that provide solutions for every business.
Note that: A plugin is a piece of software containing a group of functions that can be added to a WordPress website while the WordPress theme decides the appearance of your site.
These plugins power and sustain almost any kind of website that you can think about – and that alone makes WordPress the Almighty technology for the designing of web facilities.
Sites you can design with WordPress due to plugins include:
- eCommerce websites (of any scale)
- Business Websites such as:
- Service delivery
- Record keeping and Business Management
- eLearning Facility
- Organizational Websites
- School Portals
- Personal Websites (to name just a few)
WordPress is Easy to Install and Use
Even with zero prior technical knowledge you can easily install and use WordPress. We only advise that you invest in learning the right steps to get anything done with the platform.
There is no platform without shortcomings but the majority of issues that developers run into coming from not learning before executing some installing and customization processes.
According to a reliable source, in total, the number of people that own a smart and feature phone is 7.101 billion; and these statistics clearly make up 89.76% of what we have today as the world population.
What does this tell you?
Transactions, reading and other activities that users carry out online are done with Smartphones.
Our site statistic also reveals that more than 80% of our website users first accessed our website with their Mobile Phones.
Any website design that does not include Mobile Friendliness does not align with their earlier released guideline for web development (as at the time of preparing this guide).
What these imply is that to become competitive as a developer or a business owner, your website design must be user friendly (in this case, Mobile friendly).
To achieve this, the design must maintain a standard that guarantees easy viewing and access on any kind of screen with a fully responsive design
A WordPress-powered website can be designed with mobile-responsive themes that automatically adapt pages and posts for mobile devices – with a variety of page builders, optimizing plugins and themes.
Flexible and Scalable for Long-term Business
It is an age-long history that WordPress was originally designed to make blogging pretty easy but it has grown beyond being just a blogging platform, it can be used to design and maintain any kind of website.
With WordPress business themes and plugins can be selected and configured properly, to create all kinds of unique sites to meet any company’s specific needs.
There are thousands of free and premium themes, plugins and integration options to leverage from both the WordPress theme directory and from third-party developers and installed on any WordPress site.
Support for these plugins and themes can pose a question as to how long you can continue using them on your websites but an answer to this particular concern is the fact that you are in total control of your site themes, plugins and third-party software uses.
Alternatives to already existing products are plenty and the choice is always that of the business, the organization and you as a developer.
Complete Customization and Control
WordPress gives you full control of your site’s functions and files.
Hosted websites are limited by the parameters of those hosting providers; and when something wrong happens to the host, affected websites may be left without an online home.
WordPress, as many know it, is built with core codes that are self-contained and has all the features of a Content Management System (CMS).
With these features, users can control the features and appearances of their website such as its functions and accessibility options.
For instance, the likes of Wix, Big Commerce and Samcart gives you the opportunity to host your eCommerce Store but in these platforms, you are bound by its community Standards.
This might not be seen as a limitation but is quite similar to having your stores on Meta’s Facebook; which sometimes be seen as building on rented apartments.
With WordPress, you can design an eCommerce Store using a simple plugin known as WooCommerce.
With WooCommerce you have full control of your setting, integrations and marketing unlike some of its hosted counterparts.
WordPress Offer Built-in Blogs
It does not matter why you installed WordPress, and the nature of the website that you are designing because WordPress installation gives you an automatic built-in business blog.
Blogging is a content marketing tool that helps any company vision by effectively showcasing its offering.
By now you know that WordPress is originally designed for blogging; it is a platform that has the most comprehensive tools for creating and managing a blog with its numerous WP post and page editors.
With WordPress, creating and managing information contents like text, infographics, video etc. is totally seamless with these page builders and post-editors.
WordPress also makes it easy for multiple users to add new content or manage the already existing content.
Affiliate Marketing Opportunities with WordPress
As a blogger, content developer or designer with WordPress, you are not just left with skills and knowledge of Templates (theme), Plugins and third-party Software.
Great as those may be, you still have the added advantages of smiling to the bank regular for your passive income through affiliate marketing.
For real, one can earn as low as $0 from affiliate marketing, and as much as 10,000 monthly for just recommending plugins, themes and other software to prospects.
However, there are more to affiliate marketing that we’d love you to read from this article tagged Proven Ways you can Make Money from Affiliate Marketing.
SEO For Higher Ranking
WordPress sites with clean themes are very accessible for search engines like Google, to crawl and index their contents.
This crawling and indexing leads to ranking and provides more visibility for the sites’ contents.
Site contents include the company’s offering created as blogs, images, videos etc. and ranking in search engine pages when prospects search is, of course, the goal of any business that intend to leverage digital marketing.
WordPress Mobile Friendly themes and SEO plugins help in the optimization of every one of its pages for this visibility that help brands sell more to a targeted audience.
WordPress powers millions of business websites around the world; and the number keeps counting when you learn to take advantage of its unbeatable features.
It’s the most widely used content management system on the web—and this free and open-source platform.
WordPress also comes with a huge advantage that supports its sustainability vision, and that is the support of a widespread WordPress user community.
With WordPress, you have a huge advantage as a site developer, a business owner, a blogger or even a contributor.
To harness these great possibilities and put your family back into the position of power, this course is designed to help you understand WordPress, how to design any website with WordPress and varieties of smooth schemes to make money online.
Kindly, use this link to start the course today – you will gain entrance into our private mentorship forum where all your questions will be answered by verified Jobreaders.
Valentine Nnanyere is the founder and lead instructor at Jobreaders.org, an e-Learning community that focuses on technology, profitable skills, and high-quality knowledge sharing. Nnanyere is a digital marketing consultant, website/software developer, and new media advertiser with an undiluted interest in spreading high-income knowledge and career opportunities. For business, inquiries, support and partnership, kindly mail [email protected]